Blog Categories

We independently review everything we recommend. Some of our posts may contain affiliate links. If you use these links to buy something we may earn a commission. Thanks.

Florist Pricing: 3 ways to cover your wholesale flower shipping costs

Florist Pricing: 3 ways to cover your wholesale flower shipping costs

Florist pricing is key to a profitable business. How much you markup your flowers determines your profit margin.

The cost of shipping wholesale flowers can vary greatly, so it’s important to have a plan in place that covers those costs. Otherwise, you may not generate enough profit and may be out of business rather quickly.

An EveryStem member wrote to me recently with a question: “How do florists account for shipping costs associated with flower orders?”

Florist pricing is challenging and with price fluctuations it can get complicated. Even though times are tough, you can take action!

So, I am sharing 3 practical ways to cover your wholesale flower shipping costs. Let’s dig in!

Read More
Florist Business Tips: How to price with the future in mind

Florist Business Tips: How to price with the future in mind

I’ve learned so many florist business tips and tricks over my 15-year floral design career and tons more from many of you over the last 6 months since the launch of EveryStem florist software. This Tip Tuesday series is a great way for all of us to share our time and money saving hacks. So, if you have a tip you’d like to share, please send it my way. I’d love to hear from you.

Read More
Profitable floral designers stand out from the crowd!

Profitable floral designers stand out from the crowd!

Are flower recipes too intimidating or time-consuming for you? Simplicity in your floral designs is a great place to start.

I’ve had the pleasure of meeting many floral designers over the years and there is one thing that all profitable floral designers have in common. Can you guess what it is?

I’m going to reveal the secret…They stay within their budget on every event!

Read More